![]() The world is already ridiculously complex and competitive for high-profile business leaders and their companies. Secrecy has been a successful strategy for Apple, as it has for Trader Joe’s and others. ![]() They took that call from the Steve Jobs playbook. Now, Cook’s a pretty private guy, as are all Apple’s top executives. I don’t have a clue and it matters not to me, but let’s go with it. Let’s say, for the sake of argument, that Cook is gay. And the Hobbs’ Tim Cook snafu provides some real insight into what that middle ground might be. There is a middle ground that makes far more sense. While living a hidden life is toxic, that still doesn’t mean it’s a good idea for a Fortune 500 CEO to go around shouting, “I’m gay” from the rooftops. Now he realizes that was a mistake that didn’t do him or BP any good. As the CEO of a high-profile public company, Browne led a miserable and desperate double life as he struggled to conceal his sexuality. ![]() ![]() But the issue, as Stewart said, is a fascinating one. Then Hobbs said, “Oh dear, was that an error?” You think? Stewart looked at Hobbs and slowly shook his head back and forth. ![]()
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